What to Know About the Always a Treat Initiative

For a long time now, we here at CIMA Confections have made it our mission to provide as much information about our products as possible to our customers; that includes nutrition—for each and every one of our candies, we give our customers the facts: how many calories, how much sugar, and other key bits of information that everyone should know. That way, our customers can make the right decision when shopping for sweets.

Now there’s Always a Treat, a recent initiative announced at the 2017 Sweets and Snacks Expo by the chocolate and candy industries.

Nutritional Facts About CandyAs calorie counts become more prevalent on restaurant menus nationwide, the chocolate and candy industries are adapting to the times with the Always a Treat initiative, an all-out effort for companies to be more transparent by 2022. The idea is that, while the industry recognizes that people are still eating candy two to three times a week on average, the customer should know the size and calories of what they’re ingesting. It’s a win-win for everybody!

What does this initiative mean for you?

  • Expect to see more front-of-package labeling that details the nutritional facts in a clear and concise way.
  • Look for new package sizes, that encourage smaller portions and discourage overeating candy.
  • And not to mention more information, in general, as to what the candies’ ingredients are, and how much is recommended to eat.

So, we say: the more information, the better. Get ready to take the initiative with us here at CIMA Confections, your trusted source for all your lollipop needs. Contact us today to learn more about our 26 mouthwatering flavors and their nutritional information!